The latest report from Brazilian consultancy Safras shows that as of December 11, 79% of Brazil's 2024/25 coffee crop had been sold, but pre-sales for the 2025/26 crop stood at only 12%, far below the same period in previous years. Hit by drought, forest fires and irregular rainfall, growers are deeply worried about the next season and are holding back on selling. Combined with a plunge of more than 20% in the Brazilian real, domestic Brazilian coffee spot prices have broken the highest record in 26 years. Several institutions warn that international coffee prices will remain high until production becomes clear. To learn more origin news, scan the QR code to follow Coffee Review. [more…]

Recently, Brazil's coffee exports have shown strong performance, but extreme weather and a dengue fever outbreak are casting a shadow over the upcoming crop season. In Minas Gerais, the main Arabica-producing region, rainfall has been only 16% of the historical average, and drought is threatening production. Meanwhile, dengue fever cases have surged past 1.8 million, with multiple coffee-growing regions entering a health emergency, which could lead to a shortage of harvest labor. In addition, the probability of La Niña has risen to 62%, potentially bringing frost disasters. Although coffee sales for the 2023/24 season are progressing well, pre-sales for the 2024/25 season are slow, at only 11%, far below the same period last year. Coffee farmers are strongly reluctant to sell, and the market's wait-and-see atmosphere has intensified. Front Street Coffee reminds enthusiasts to pay attention to developments in the producing regions and to view price fluctuations rationally. [more…]

Mixue Ice Cream & Tea is accelerating its pace into the North American market. Its store on the Hollywood Walk of Fame in Los Angeles is about to officially open, and pre-sale packages have already appeared on delivery platforms, priced at $3.99 for two drinks and one ice cream. However, what truly sparked discussion was not the price, but the sweetness options on the ordering page—besides the usual sugar levels, options for 120%, 150%, and even 200% sugar appeared. Chinese netizens were dumbfounded, while Chinese people in the US believed this was simply a localized strategy adapted by the brand to local conditions. This article sorts through the course of events and reactions from all sides to help you understand the market logic behind this cup of "double sweetness." [more…]

Shanghai Mental Health Center has once again drawn attention by using coffee as a medium. This time, its co-branded coffee "Music + Spirit," launched in collaboration with the Shanghai Symphony Orchestra, quickly sold out after release. Not only did long lines form at the offline store, but online channels also announced they were out of stock, leaving consumers waiting for pre-sales. This special coffee blend incorporates chocolate powder and American cayenne pepper powder and is available only at the COFFEE CUBE coffee shop inside the symphony orchestra. The simultaneously launched archive-file handbag contains ten drip coffee bags from different regions, each with a QR code that allows listeners to hear ten symphonic works and audio interpretations by mental health experts on urban emotional issues such as workplace PUA and insomnia. This is another successful creative attempt by the center to break out of its niche after "No. 600 Mooncakes," reflecting the market trend in which coffee has become a daily necessity for urban young people. [more…]

Brazil's 2024/25 coffee harvest is imminent, but sales progress is notably lagging behind previous years. Data from consultancy Safras&Mercado shows that as of March 12, only 11% of the new crop had been sold, far below the historical average of 25% for the same period. Among this, Arabica sold 14% (historical 30%), and Robusta only 6% (historical 15%). The slow sales are mainly due to high Robusta prices suppressing trader purchases, the spread between forward and spot prices prompting farmers to hold back sales, and the potential arrival of La Niña after El Niño ends, which could bring reduced rainfall and frost threats to the coffee-growing regions in the southeast. Meanwhile, reduced production in Vietnam and Indonesia is driving strong exports of Brazilian Robusta. [more…]

Japan has achieved a historic breakthrough by successfully cultivating and harvesting coffee beans on its own soil for the first time. Because Japan's winters are cold, coffee trees struggle to survive in the open air, so this entire batch of coffee cherries was grown in greenhouses at extremely high cost. The person in charge of Yamako Farm had previously gained experience growing tropical crops such as pineapples and mangoes in Okayama City, and this time introduced coffee trees into the same production area. At present, the farm's official website has officially begun preselling this batch of green beans, with a tax-included price of 2,750 yen per 100 grams, equivalent to about 1,500 yuan per kilogram in RMB. Although the price is lower than what some people expected—"sold by the bean"—the yield is extremely small, and the presale sold out instantly, so domestic consumers will likely find it difficult to get their hands on it in the short term. [more…]

Blue Bottle Coffee has announced that on August 17 it will launch its first specialty instant coffee (espresso) in mainland China. This product was developed over three years specifically for the tastes of domestic consumers, presenting flavor layers of dark chocolate, molasses, and toasted malt. The domestic version uses individual 3-gram packets, with a Tmall presale price of 75 yuan for 5 packets and 208 yuan for 15 packets, plus a 9.9 yuan single-packet trial pack. Previously, Blue Bottle had already launched a 48g jarred instant product overseas, priced at about 183 yuan. Since Nestlé acquired a 68% stake in it in 2017, Blue Bottle has accelerated its global expansion, and currently has 5 Shanghai stores and a Shenzhen pop-up store in mainland China. Whether the instant product can continue its specialty reputation is worth watching. [more…]

Recently, the Robusta coffee futures price has continued to rise, even reaching a record high of $4,339 per ton. At present, the latest pre-sale price of London Robusta futures in July is $4,239 per ton, and the pre-sale price at the end of September [more…]

During the G20 summit in Brazil, Luckin Coffee signed a memorandum of understanding with the Brazilian Export and Investment Promotion Agency, planning to purchase a cumulative 240,000 tons of Brazilian coffee beans between 2025 and 2029, with a total value of 10 billion RMB, setting Luckin's largest procurement record. At the same time, Brazil's coffee industry is facing production uncertainty brought by extreme weather: although the current sales pace has accelerated and exports have hit a record high, drought and fires have already damaged the new crop season, multiple institutions have lowered production expectations, and international coffee futures prices have continued to climb. This article will outline the key points of the agreement, Brazil's sales dynamics, and the impact of weather on the supply and demand landscape. [more…]

As the Mid-Autumn Festival approaches, the mooncake market is about to enter its peak sales season. However, in recent years, the phenomenon of some boxed mooncakes being overpriced and luxuriously packaged has drawn widespread attention. The National Development and Reform Commission and three other departments recently jointly issued a notice, explicitly imposing key oversight on boxed mooncakes priced above 500 yuan per box, requiring operators to properly retain transaction information for two years, and strictly prohibiting the use of precious packaging materials such as precious metals and rosewood. For e-commerce platforms, the notice also stipulates that they must not indirectly drive up prices by splitting orders or inflating quantities. Consumers should stay rational when purchasing mooncakes and presale vouchers. This article summarizes the key points of the notice and includes a professional coffee knowledge exchange channel. Welcome to follow Coffee Workshop and Front Street Coffee. [more…]

Luckin Coffee recently officially announced a co-branding partnership with the domestic single-player game Black Myth: Wukong, with the limited-edition drink Soaring Americano and themed merchandise set to launch soon. The news quickly trended on social media, and players were eagerly anticipating it. However, as the collaboration gained traction, some netizens dug up past sexist remarks made by the game's core creative team, sparking widespread controversy. Some believe that while Luckin's move can ride the momentum of China's first AAA blockbuster, it could also suffer backlash due to the public opinion storm surrounding its partner. Is this collaboration a win-win or a risk? Let's take a closer look. [more…]

"Ne Zha 2" has surpassed 1.49 billion yuan at the box office, becoming the biggest winner of the Spring Festival season, with Cotti Coffee, Chagee, and Good Me securing co-branding rights from among numerous competitors. Cotti was the first to announce its collaboration details, launching 12 combo packages, each containing one voucher for any drink on the menu and one limited-edition merchandise item, with no cap on merchandise quantities, no need to rush-buy, and drink vouchers valid nationwide within three months. This unconventional move was praised by netizens as "treating consumers like human beings," standing in sharp contrast to the previous co-branding model of limited quantities, bundled sales, and two-cup minimums, and putting pressure on Chagee and Good Me, which have yet to announce their own terms. [more…]

As Christmas approaches, Luckin Coffee, in addition to launching new holiday products, is also bringing back its former hit Christmas Sweetheart Thick Milk Latte and the Tom and Jerry co-branded limited edition that caused a frenzy in October. However, the news of this return did not come from official sources, but was leaked in advance by netizens on social media, including the launch time of next Monday (December 18) and the designs of the three-piece set of paper bags, cup sleeves, and stickers. The festive Christmas packaging has prompted many consumers to declare they "must grab it," and pre-sale links have already appeared on second-hand platforms. Nevertheless, the frequent co-branded campaigns have also left some netizens feeling weary, complaining that they haven't yet collected all the badges and can't keep up with drinking them all. Meanwhile, netizens suspected to be Luckin employees nervously pleaded for the posts to be deleted, worried that revealing company information in advance would lead to serious consequences. This co-branded campaign that went viral before it was even announced once again demonstrates netizens' "extraordinary" intelligence-gathering abilities. [more…]

As the Dragon Boat Festival approaches, major coffee shops are joining the holiday battle one after another. Starbucks has once again launched its creative Frappuccino-style zongzi this year, bringing four all-new cool flavors and pairing them with versatile tote bags, injecting coffee-inspired novelty into the traditional festival. From coconut and lychee to espresso, and even salted egg yolk cheese, each one blends Chinese and Western elements to challenge your taste buds. In addition, Starbucks has specially included two kinds of popping candy dipping mixes, making the tasting experience even more fun. Presales begin on May 4, with an 8-piece set priced at 198 yuan, the early-bird bag canceled, and replaced by a choice between black and white tote bags. Coffee lovers, are you ready to try something new? [more…]

In the 2023 Dragon Boat Festival season, Starbucks' presale of its Frappuccino Zongzi started on April 26. The price remained 198 yuan per bag, but the quantity was reduced from 8 to 6, the flavors were cut from 5 to 4, and the free gift changed from an early-bird bag to a choice between two gift bags. This strategy of reducing quantity without lowering the price sparked discussion. This article sorts out the specific changes to the Frappuccino Zongzi and, combined with current market product innovation trends, analyzes why Starbucks' move struggles to attract a new generation of consumers. At the same time, boutique coffee recommendations are retained at the end of the article; follow Coffee Workshop and Front Street Coffee for more professional content. [more…]

After eight years, Nongfu Spring is once again making a push into the bottled milk tea sector. On October 12, its official WeChat account posted an article announcing a renewed layout for the "Da Milk Tea" series, launching jasmine, black tea, and oolong flavors, with a net content of 380 milliliters, highlighting selling points such as "0 added milk powder," "0 added tea powder," and "0 added flavorings." It is reported that this series uses concentrated milk and carefully selected whole-leaf extraction, with cold-chain storage and transportation throughout, and the JD.com presale price is 135 yuan for 15 bottles. Looking back to the end of 2013, Nongfu Spring had launched a matcha-flavored Da Milk Tea in a tumbler-shaped bottle, which faded out after a lukewarm market response. Now, bottled ready-to-drink milk tea is regarded as a new outlet, and in the hundred-billion milk tea market, street drinks, brewed drinks, and ready-to-drink drinks each occupy a share, with new brands such as Genki Forest and Hankou Erchang also entering the fray. Front Street Coffee believes that whether Nongfu Spring can win consumers' favor this time remains to be tested by the market. [more…]

The ongoing El Niño phenomenon has continued to intensify recently, bringing high temperatures and drought to coffee-growing regions in Southeast Asia. Robusta coffee production in Indonesia and Vietnam has declined noticeably, and export prices have risen sharply as a result. Meanwhile, Arabica-producing countries such as Honduras in Central America and Kenya in Africa have shown strong export performance, with prices remaining stable. This article reviews changes in production, exports, and prices across major producing regions to help coffee enthusiasts grasp the current supply-demand dynamics and future trends of the global coffee market. [more…]

Recently, international coffee futures prices have continued to rise, with Robusta hitting its highest record since October 1994, and spot prices in Vietnam and Brazil soaring in tandem. Spurred by these prices, Brazilian growers have been actively selling off inventory and pre-selling beans from the new crop, with March exports reaching 4.293 million bags, a year-on-year increase of 37.8%. Among these, Robusta exports surged nearly sixfold, becoming the biggest highlight, driven mainly by reduced production in Asian origins and a surge in imports from Mexico. However, the delay rate at the Port of Santos, reaching as high as 80%, along with labor shortages caused by the dengue fever outbreak, still brings uncertainty to subsequent exports. [more…]

A recent report from the Vietnam Coffee and Cocoa Association shows that robusta coffee prices continue to climb, with an expected price of 72 million to 73 million Vietnamese dong per ton, an increase from earlier levels. Global inventories are low, with robusta stocks at less than 30,000 tons, and arabica also at low levels, stemming from reduced production in many countries that has led to declining exports. The Red Sea situation has disrupted shipping, pushing freight rates higher, and some buyers have turned to Brazil for purchases. At the same time, Vietnamese farmers are holding back sales and waiting, making it difficult for traders to fulfill contracts; Dak Nong Province agent Mai Cau has already declared bankruptcy, involving nearly one million dollars in undelivered goods. This article will provide an in-depth analysis of market dynamics, export data and future expectations to help coffee lovers keep pace with market changes. [more…]

The latest report from the Brazilian Coffee Exporters Council shows that Brazil's coffee exports reached 4.397 million bags in May, setting a new record for the month, with a year-on-year increase of nearly 80%, and foreign exchange earnings also hitting a historic high. Cumulative exports in the first 11 months of the 2023/24 harvest year have approached a historic peak, and this year is expected to break the cycle record. The surge in robusta coffee exports has become a highlight, but the La Niña phenomenon in the second half of the year may bring the threat of drought, and coupled with the Brazilian government's new rules tightening tax credits, this may put pressure on the cash flow and global competitiveness of exporting companies. [more…]